Succeed at weight loss using your iPhone.
I am the co-founder and designer of FitNow, Inc. Our first product is Lose It! for the iPhone and iPod Touch. See it at www.loseit.com or on the App Store.
Set goals and establish a daily calorie budget that enables you to meet them. Stay on track each day by recording your food and exercise and staying within your budget.
Enter food and exercise easily using a searchable database. Quickly re-enter foods and meals you've had in the past. Lose It! is the most complete and streamlined weight loss application available for the iPhone.
Lose It! features hundreds of custom food and exercise icons:

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